Read news about your industry every day. - Scour the internet for industry news and trends.
Write on the regular. - Write daily or every other day.
Study your industry's audience. - Study your readers and viewers age, gender, location, family, job, and salary.
Establish your own voice. - Readers click on your content for the information, but they come back for the personality.
Curate other people's content (when it makes sense to). - You must position yourself as an expert and genuinely interact with your communities.
Understand your KPIs. - Focus on social media, direct, and organic traffic, as well as submissions.
Network at every opportunity. - Be open to new ways of thinking and listen to others' ideas.
Offer solutions, not just commentary. People are looking for your to satisfy specific needs.
Question everything. Polished content creators are curious by nature. It's the insights that come from this inherent curiosity that makes great content.
(Source: Hubspot Blog)
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